Do you want to crush your competition? Are they already Facebook marketers? Do you want to become part of Facebook? Do you want your marketing campaign to be better than theirs? It takes a bit of know-how and a little time commitment, but by reading the tips and information here, you’ll be on your way to successfully marketing your brand on Facebook.
TIP! Give away free items to loyal or potential customers. Offer free samples to your subscribers who share your information with others.
An excellent Facebook marketing tool is contests; therefore, you should utilize it. When a person likes your page, they can enter a drawing to win a great prize. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.
TIP! Consider Facebook as one way to share information. Facebook isn’t just about informal chit chat, it’s also a major content format.
TIP! Think about creating your own group rather than just a page. Using a group may encourage your followers to create a group; thus, allowing them to interact with one another.
You may want to try Facebook ads. Normal posts to your Facebook page will only promote your products to your current followers. Purchase Facebook ads to expand your business. They don’t cost a lot of money and they can make quite the difference.
TIP! Answer any questions and respond to comments on Facebook. Show that you appreciate their questions and comments, and give helpful responses.
If you are using Facebook to get your services or products to your customers, you need to make your page unique. Adding great photos and unique color combinations really helps. Plain pages don’t get the attention professional looking pages do.
TIP! Before you do anything else, you must build your audience. This means that you shouldn’t waste time really marketing services, products or offering promotions until at least 5,000 followers are achieved.
An effective marketing strategy is to offer a giveaway. Provide a freebie to those who sign up for a mailing list or even just to click “Like”. It may cost you small amount, but you will have more people to communicate with.
TIP! Your current customers need to be your main focus. People often focus on new customers and tend to forget about the old.
Give someone something valuable if they “like” your page. These “likes” can bring new attention to the Facebook page. Think about offering something that’s exclusive and free to those that like your page. It could be a sweepstakes prize or something offered to everyone. If they want the item you’re giving away, they won’t mind subscribing to your page.
TIP! Select your updates carefully. Your followers will become disinterested if you aren’t sharing content that they can use.
You don’t need a business page if you don’t have many frequent repeat customers, such as a Realtor or car salesman. These clients only show up every now and then, so they are not interested in following daily posts. Invest in ads targeted for Facebook instead.
TIP! Answer the different questions that your followers post on Facebook. If a person takes the time to try to reach you, you ought to speak to them.
Always respond to people when they make a post to your Facebook wall. This will show that you care about what they have to say. Think of Facebook posts in the same way that you think of phone calls: you respond to them and answer questions about your business.
TIP! One way to entice people to follow you is to only show content to those who are following you. Having hidden content will make it so those who are interested will have to become a fan.
One way to make visitors get involved with your page is to hide some of your content from people that aren’t subscribed to your page. If your Facebook page has a hidden area that can only be seen by followers, you can motivate more visitors to convert to followers. Be careful to only hide a small part of your content, otherwise you will lose valuable SEO.
TIP! Build your brand’s personality. When the things you post are boring, they’re going to have the same outlook on your product or service.
Personalize your brand so that it is memorable. If your posts are boring and stale, your brand appears so as well. Show some personality, but try to make sure you are always professional.
TIP! You will not succeed if you do not regularly interact with your Facebook viewers. You don’t have to post updates all the time, but you should post the regularly.
You should post relevant and useful information regularly on your business Facebook page. You don’t have to make 10 posts a date, but you should update regularly. Make sure your updates are content rich and are filled with information that your customers and followers would like to read.
TIP! It is important to understand the reason for your Facebook page. Don’t create one just to say you have it.
The competition should now be quaking in their boots. You can show them how you can be successful now! This advice can help you reach out to everyone across the world.
TIP! Learn about Facebook’s Update policies. That allows you to send direct messages to everyone that follows you.